Talent Introduction & Business Development Specialist - Skopje Macedonia

(Marketing Talent Partnerships)

Help companies scale their marketing teams at the right moment

Many companies are actively investing in marketing. They launch new campaigns, expand into new channels, or grow their marketing teams. But execution often slows down for one simple reason: there aren’t enough hands to do the work. At Leaped, we help companies solve that problem by introducing trained marketing professionals who can immediately support their marketing teams.

As a Talent Introduction & Business Development Specialist, you identify companies that are expanding their marketing teams and start the conversation by introducing relevant marketing talent. You work with real market signals, such as companies hiring marketers or expanding their marketing activities. When you see that signal, you connect the company with talent that can help them move faster. This role combines market research, outbound prospecting, and commercial conversations to generate new opportunities for the Leaped team.

What you’ll do - Spot opportunities in the market

You monitor companies that are expanding their marketing activities and identify when additional marketing capacity is needed.

For example, when companies publish vacancies for roles such as:

• Digital Marketer

• Performance Marketer

• Growth Marketer

• Paid Media Specialist

• Marketing Manager

When you see these signals, you start the conversation by introducing available marketing talent that can immediately support their team.

Research and build your own pipeline

You identify companies that fit the Leaped Ideal Customer Profile:

• 20–150 employees

• Growing marketing teams

• Active across multiple marketing channels

• Industries such as SaaS, e-commerce, and agencies

You build and maintain a structured list of potential accounts where opportunities may arise.

Connect with the right decision makers

Within these companies, you identify the relevant decision makers, such as:

• Founder

• Head of Marketing

• Marketing Manager

• Growth Lead

Through LinkedIn, you start conversations about their marketing team and potential capacity needs.

Introduce marketing talent

When you see a potential fit, you introduce available Leaped marketers to the company.

The focus is not on selling recruitment services, but on helping teams that need additional hands for campaigns, experimentation and marketing execution.

Generate discovery meetings

When companies show interest, you:

• Ask a few qualifying questions

• Identify their marketing team’s needs

• Schedule a discovery meeting with the Leaped team

What your typical day looks like

A typical day includes:

• Searching for new marketing vacancies

• Researching companies that match the ICP

• Identifying decision makers on LinkedIn

• Sending connection requests and introduction messages

• Following up with prospects

• Updating CRM notes

• Scheduling meetings

What success looks like

Success in this role is measured by the following indicators:

Prospecting

• 20–40 relevant marketing vacancies identified per week

• 150–200 researched accounts per month

Outreach

• 80–120 new LinkedIn connections per day

• 40–60 follow-ups per day

Pipeline

• 15–20 discovery meetings per month

• 8–10 talent introductions per month

Revenue impact

• Contribution to 3–5 placements per month

What makes someone successful in this role

People who succeed in this role typically:

• Quickly recognize when companies are investing in marketing

• Respond fast to hiring and growth signals

• Run structured outbound campaigns consistently

• Maintain strong follow-up discipline

• Build a predictable flow of meetings for the team

What we’re looking for

You recognize yourself in the following:

• You are enthusiastic, positive, and energetic, and enjoy starting new conversations

• You have strong follow-up discipline and understand that results often come from multiple touchpoints

• You are results-driven and motivated to create new opportunities

• You have strong research skills and can quickly analyze companies

• You are comfortable with outbound outreach and LinkedIn conversations

• You work in a structured and organized way, keeping track of accounts and contacts

• You speak and write fluent English

• You are proactive and actively look for opportunities rather than waiting for them

Nice to have

Not required, but helpful:

• Experience in sales, SDR, lead generation, or recruitment

• Experience with LinkedIn Sales Navigator

• Experience working with CRM systems

• Interest in marketing, SaaS, e-commerce, or digital businesses

Why this role is interesting

This is not a traditional sales role based on random cold outreach.

You work with real market signals. The companies you approach are already investing in marketing or actively hiring marketers, which means the conversations you start are relevant from the beginning.

In this role, you will learn:

• How to identify real market opportunities

• How to build your own pipeline of companies and decision makers

• How to start and develop commercial conversations

• How to turn initial contact into real business opportunities

You will work closely with the Leaped team to turn conversations into concrete collaborations.

For people who enjoy spotting opportunities, starting conversations, and creating commercial impact, this can be a very dynamic role.

Who might not enjoy this role?

This role might not be the best fit if you:

• Feel uncomfortable reaching out to new people

• Prefer working only with inbound leads

• Struggle with consistent follow-up

• Lose motivation when prospects do not respond immediately

• Prefer highly structured environments where work is fully predefined

Success in this role comes from discipline, curiosity, and persistence.

Interested?

Interested in helping companies grow by connecting them with the right marketing talent?

We would love to hear from you.

Apply through the link or reach out to the Leaped team to start the conversation.